At Mural, we focused on educating our audience by co-hosting webinars with experts who shared their methods and firsthand experiences. I often lead the end-to-end execution of many of Mural's webinars, ensuring seamless production, engagement, and post-event content distribution. (I also had the opportunity to step in front of the camera and co-host several webinars, which I've showcased below 🤩). My general responsibilities pertaining to webinars included:
Marketing & Promotion: Develop and manage the entire marketing funnel, including social media promotion, ad campaigns, email invitations, landing page sign-ups, and follow-up communication.
Marketing & Promotion: Develop and manage the entire marketing funnel, including social media promotion, ad campaigns, email invitations, landing page sign-ups, and follow-up communication.
Creative Development: Design and produce visual assets for ads, social media, emails, and landing pages to maintain brand consistency and audience appeal.
Presentation & Content Creation: Build engaging presentation decks, murals, and templates to support speakers and enhance the webinar experience.
Technical & On-Site Support: Oversee on-site filming setup when needed, ensuring high-quality production.
Live Event Management: Moderate live chats with hundreds to thousands of attendees, facilitating engagement and troubleshooting issues in real time.
Interactive Facilitation: Direct and navigate mural activities as required to enhance audience participation.
Post-Webinar Content: Draft recap articles, create supporting visuals, and publish content to our blog to extend the webinar’s reach.
This role required a combination of strategic marketing, creative design, live event management, and audience engagement to deliver high-impact webinars that drive brand awareness and lead generation. These webinars were some of the most fun and rewarding adventures during my time at Mural - and I'm always eager to chat more about them!
This role required a combination of strategic marketing, creative design, live event management, and audience engagement to deliver high-impact webinars that drive brand awareness and lead generation. These webinars were some of the most fun and rewarding adventures during my time at Mural - and I'm always eager to chat more about them!
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In addition to managing and hosting webinars for Mural, I've enjoyed being engaged in the tech/design industry and have had the honor of speaking at conferences and in-person events, facilitating workshops at Boston Service Design Week and SF Design Week, and sharing my insights in various interviews. Keep scrolling for recaps and on-demand viewing.
EVENT: Webflow Virtual World Tour
SPEAKERS: David Chin (Mural), Pablo Gonzalez-Day (Mural), Florencia Celsi (Mural)
HOST: Webflow
The Webflow Virtual World Tour was a 3-week online event across 8 time zones, featuring workshops, presentations, and networking for designers, developers, and businesses to learn how to benefit from using Webflow. The series aimed to educate attendees on Webflow's capabilities, with industry experts brought in to share their knowledge and success stories. I was especially honored that my (small but mighty 💪) creative team at Mural, which I personally hired and led, was invited to present on our successful project: How we optimized web production workflows for cross-functional inclusion.
The primary topics were:
SPEAKERS: David Chin (Mural), Pablo Gonzalez-Day (Mural), Florencia Celsi (Mural)
HOST: Webflow
The Webflow Virtual World Tour was a 3-week online event across 8 time zones, featuring workshops, presentations, and networking for designers, developers, and businesses to learn how to benefit from using Webflow. The series aimed to educate attendees on Webflow's capabilities, with industry experts brought in to share their knowledge and success stories. I was especially honored that my (small but mighty 💪) creative team at Mural, which I personally hired and led, was invited to present on our successful project: How we optimized web production workflows for cross-functional inclusion.
The primary topics were:
Collections: How we set up our CMS to give publishing autonomy to teams across the company.
Onboarding & training: How we created training/materials to instill confidence/competence in new users.
Success story: How Mural's CX team successfully owned and operated their specific content hub.
Pro tips: Tips and takeaways to remove bottlenecks, build confidence, and fast track success.
The recording is available to watch on demand here.
Onboarding & training: How we created training/materials to instill confidence/competence in new users.
Success story: How Mural's CX team successfully owned and operated their specific content hub.
Pro tips: Tips and takeaways to remove bottlenecks, build confidence, and fast track success.
The recording is available to watch on demand here.
EVENT: Webflow Webinar
SPEAKERS: David Chin (Mural), Pablo Gonzalez-Day (Mural)
HOST: Barrett Johnson (Webflow)
Webflow invited us to share the story of how my team migrated the Mural website to Webflow and how we utilized a scalable design system to set our entire company up for success moving forward.
The primary topics were:
SPEAKERS: David Chin (Mural), Pablo Gonzalez-Day (Mural)
HOST: Barrett Johnson (Webflow)
Webflow invited us to share the story of how my team migrated the Mural website to Webflow and how we utilized a scalable design system to set our entire company up for success moving forward.
The primary topics were:
Design system setup: How we built our website design system, including goals and motivations.
Design system evolution: How we adapted our design system and components since the migration.
Cross-functional collaboration: How we worked with internal stakeholders to launch new content.
The recording is available to watch on demand here.
Design system evolution: How we adapted our design system and components since the migration.
Cross-functional collaboration: How we worked with internal stakeholders to launch new content.
The recording is available to watch on demand here.
EVENT: Mural x Voltage Control Webinar
SPEAKERS: Douglas Ferguson (Voltage Control)
HOST: David Chin (Mural)
In this webinar, human-centered technologist Douglas Ferguson (President, Voltage Control) unpacked a collaborative prototyping process that brings teams together to build more, faster - and supports everyone contributing in an efficient and productive manner. Rather than using a traditional presentation deck, we facilitated this webinar entirely from a custom mural I built and tailored for storytelling, functionality, and engagement. We displayed my screen to the audience and I navigated the mural in realtime while hosting the conversation.
See below for:
SPEAKERS: Douglas Ferguson (Voltage Control)
HOST: David Chin (Mural)
In this webinar, human-centered technologist Douglas Ferguson (President, Voltage Control) unpacked a collaborative prototyping process that brings teams together to build more, faster - and supports everyone contributing in an efficient and productive manner. Rather than using a traditional presentation deck, we facilitated this webinar entirely from a custom mural I built and tailored for storytelling, functionality, and engagement. We displayed my screen to the audience and I navigated the mural in realtime while hosting the conversation.
See below for:
1. Zoomed out view of entire mural
2: Navigating selected areas of the mural
3: Close ups of selected areas
The recording is available to watch on demand here.
2: Navigating selected areas of the mural
3: Close ups of selected areas
The recording is available to watch on demand here.
1. Entire mural, zoomed out
2. Navigating selected areas
Blank Template
Used Template
Kanban Live Q&A
3. Selected areas, close up
EVENT: Mural x UserTesting Webinar
SPEAKERS: Maura Hoven (UserTesting)
HOST: David Chin (Mural)
In this webinar, Maura Hoven (Director of Product Design) shared the methods she applies to her mostly-remote team of designers, engineers and researchers at UserTesting so they can regularly flex their design muscles - getting everyone involved, on board, and making design a habit that fits alongside their day-to-day obligations. As a remote team manager and design practitioner myself, I was thrilled to host this webinar since I was able to offer an additional level of insight and color to the conversation. And with a keen understanding of our customer needs, I could contribute in a way that especially resonated.
The recording is available to watch on demand here.
SPEAKERS: Maura Hoven (UserTesting)
HOST: David Chin (Mural)
In this webinar, Maura Hoven (Director of Product Design) shared the methods she applies to her mostly-remote team of designers, engineers and researchers at UserTesting so they can regularly flex their design muscles - getting everyone involved, on board, and making design a habit that fits alongside their day-to-day obligations. As a remote team manager and design practitioner myself, I was thrilled to host this webinar since I was able to offer an additional level of insight and color to the conversation. And with a keen understanding of our customer needs, I could contribute in a way that especially resonated.
The recording is available to watch on demand here.
EVENT: Mural x AJ&Smart Webinar
SPEAKERS: Brittni Bowering (AJ&Smart)
HOST: David Chin (Mural)
Mural partnered with design sprint experts AJ&Smart to share how you can reformat the design sprint process to help you run the best meetings and workshops of your career, AND get buy-in from your team to adopt this new way of working. Our guest host, Brittni Bowering, walked us through the presentation deck while I moderated and responded to inquiries in the live chat of 500+ global attendees, an integral aspect to the Mural webinars as we encourage engagement from the audience throughout. I then closed us out by moderating the interactive Q&A session where we answered the most upvoted questions asked during the session.
The recording is available to watch on demand here.
SPEAKERS: Brittni Bowering (AJ&Smart)
HOST: David Chin (Mural)
Mural partnered with design sprint experts AJ&Smart to share how you can reformat the design sprint process to help you run the best meetings and workshops of your career, AND get buy-in from your team to adopt this new way of working. Our guest host, Brittni Bowering, walked us through the presentation deck while I moderated and responded to inquiries in the live chat of 500+ global attendees, an integral aspect to the Mural webinars as we encourage engagement from the audience throughout. I then closed us out by moderating the interactive Q&A session where we answered the most upvoted questions asked during the session.
The recording is available to watch on demand here.
EVENT: Conference Workshop
FACILITATOR: David Chin (Mural)
HOST: Service Design Week - Boston
Boston's Service Design Week brought together a diverse community of business leaders, public sector, academic, and design practitioners to discuss the value, practice, and effectiveness of service design. With many of the attendees from globally distributed companies, Mural was brought in to share our expertise on how to facilitate service design remotely and scale the practice across a large organization. I co-facilitated a workshop for a room full of Fortune500 executives and business leaders, guiding them through best practices for digital service design using a service blueprint template they could bring back to champion within their own teams.
Topics included:
FACILITATOR: David Chin (Mural)
HOST: Service Design Week - Boston
Boston's Service Design Week brought together a diverse community of business leaders, public sector, academic, and design practitioners to discuss the value, practice, and effectiveness of service design. With many of the attendees from globally distributed companies, Mural was brought in to share our expertise on how to facilitate service design remotely and scale the practice across a large organization. I co-facilitated a workshop for a room full of Fortune500 executives and business leaders, guiding them through best practices for digital service design using a service blueprint template they could bring back to champion within their own teams.
Topics included:
Benefits of digital service design
Digital service design best practices
Tips for service design at scale
See below for a hyper-lapse working through the digital service design template in Mural:
Digital service design best practices
Tips for service design at scale
See below for a hyper-lapse working through the digital service design template in Mural:
Hyper-lapse, service blueprinting in Mural
EVENT: Conference Workshop
FACILITATOR: David Chin (Mural)
HOST: SF Design Week x Mural
SF Design Week Workshop: Facilitate Remote Design Through Digital Collaboration
FACILITATOR: David Chin (Mural)
HOST: SF Design Week x Mural
SF Design Week Workshop: Facilitate Remote Design Through Digital Collaboration
During this workshop, we split attendees into split, mixed, and colocated teams to simultaneously collaborate on concept posters for a given prompt. Teams presented their concepts and discussed their experiences collaborating in the various team types. As a facilitator and remote collaboration expert, I shuffled between teams to mitigate for roadblocks and gave insights into best practices.
Topics included:
Topics included:
Remote facilitation best practices
Collaboration best practices for each team type
Tips and tools for remote design teams
Collaboration best practices for each team type
Tips and tools for remote design teams
EVENT: Workshop
FACILITATOR: David Chin (CCA)
HOST: California College of the Arts (CCA)
I had the honor to facilitate a half-day workshop for 30+ design students at CCA around the topic How might we create a leadership program in urban areas to pave the way for future success, while retaining peoples' authentic selves? The hypothesis was that people from historically underserved communities often have to cloak bits of their personality/values as they experience success throughout their career journey. This workshop challenged participants to use human-centered and design thinking methodologies to:
Gain empathy for the target users
Generate ideas & potential solutions
Build lo-fidelity, testable prototypes
FACILITATOR: David Chin (CCA)
HOST: California College of the Arts (CCA)
I had the honor to facilitate a half-day workshop for 30+ design students at CCA around the topic How might we create a leadership program in urban areas to pave the way for future success, while retaining peoples' authentic selves? The hypothesis was that people from historically underserved communities often have to cloak bits of their personality/values as they experience success throughout their career journey. This workshop challenged participants to use human-centered and design thinking methodologies to:
Gain empathy for the target users
Generate ideas & potential solutions
Build lo-fidelity, testable prototypes
EVENT: Schoolab Innovation Chats
SPEAKERS: David Chin (Mural)
HOST: Schoolab San Francisco
Schoolab is an innovation studio (USA, France, Vietnam) that educates, advises, and supports corporate employees, entrepreneurs, and students in responsible innovation by mobilizing their entrepreneurial and collaborative capacities. For this talk, I shared insights and best practices for optimizing digital collaboration and facilitating Design Thinking methodologies with remote teams.
SPEAKERS: David Chin (Mural)
HOST: Schoolab San Francisco
Schoolab is an innovation studio (USA, France, Vietnam) that educates, advises, and supports corporate employees, entrepreneurs, and students in responsible innovation by mobilizing their entrepreneurial and collaborative capacities. For this talk, I shared insights and best practices for optimizing digital collaboration and facilitating Design Thinking methodologies with remote teams.
EVENT: Career Mentorship Night
SPEAKERS: David Chin (Mural)
HOST: Tech Jobs Tour
Tech Jobs Tour brings together diverse and non-traditional talent with companies who need their skills the most. At the heart of their events is a deep commitment to representation in tech, showcasing top tech talent who are changing the world, who happen to be women, people of color, LGBTQ, veterans, and people with disabilities - to push the industry towards representation of the people who live in this country and help workers get the jobs they deserve. As a POC in tech, I was honored to share my journey in Silicon Valley's startup world and give mentorship to those aspiring to build a career in the tech.
SPEAKERS: David Chin (Mural)
HOST: Tech Jobs Tour
Tech Jobs Tour brings together diverse and non-traditional talent with companies who need their skills the most. At the heart of their events is a deep commitment to representation in tech, showcasing top tech talent who are changing the world, who happen to be women, people of color, LGBTQ, veterans, and people with disabilities - to push the industry towards representation of the people who live in this country and help workers get the jobs they deserve. As a POC in tech, I was honored to share my journey in Silicon Valley's startup world and give mentorship to those aspiring to build a career in the tech.
EVENT: Interview
SPEAKERS: David Chin (Mural)
HOST: Lindsay Stuart (Noun Project)
Mural had longstanding partnership with Noun Project, including a product integration giving access to NP's entire icon collection directly within the Mural platform. My creative team were certainly power users of the integration as we collaborate visually, by nature, and facilitate those methods cross-functionally. This was a fun conversation where I shared real-life snippets of my team's day-to-day practices and how we benefit from leaning into visual collaboration.
We discussed:
SPEAKERS: David Chin (Mural)
HOST: Lindsay Stuart (Noun Project)
Mural had longstanding partnership with Noun Project, including a product integration giving access to NP's entire icon collection directly within the Mural platform. My creative team were certainly power users of the integration as we collaborate visually, by nature, and facilitate those methods cross-functionally. This was a fun conversation where I shared real-life snippets of my team's day-to-day practices and how we benefit from leaning into visual collaboration.
We discussed:
How Mural empowers visual collaboration
Benefits of collaborating visually
How icons improve virtual collaboration
Tips for virtual collaboration
Check out the interview here.
Benefits of collaborating visually
How icons improve virtual collaboration
Tips for virtual collaboration
Check out the interview here.
EVENT: Interview
SPEAKERS: David Chin (Mural)
HOST: Brittni Bowering (AJ&Smart)
After collaborating with Brittni Bowering (Head of Brand, AJ&Smart) many times virtually, she was finally able to visit us at the Mural office in San Francisco. We talked about running remote teams and all the challenges of working with people who may be in other time zones. With clients spread across the globe, AJ&Smart were excited to learn more from us about all things remote collaboration.
SPEAKERS: David Chin (Mural)
HOST: Brittni Bowering (AJ&Smart)
After collaborating with Brittni Bowering (Head of Brand, AJ&Smart) many times virtually, she was finally able to visit us at the Mural office in San Francisco. We talked about running remote teams and all the challenges of working with people who may be in other time zones. With clients spread across the globe, AJ&Smart were excited to learn more from us about all things remote collaboration.
We discussed:
Remote work best practices
Tips for remote design sprints
Facilitating a remote design team
Design software recommendations
The recording is available to watch on demand here.
Tips for remote design sprints
Facilitating a remote design team
Design software recommendations
The recording is available to watch on demand here.
EVENT: Interview
SPEAKERS: David Chin (Mural)
HOST: California College of the Arts (CCA)
California College of the Arts' innovative MBA in Design Strategy (DMBA) program with a hybrid model where students are together in-person 25% and remote 75%. Mural is a critical platform for such collaboration, as it allows teams to collaborate remotely and is suited for the design thinking methodologies that are fundamental to the DMBA program. I became a Mural power user and evangelist as a DMBA student and soon joined Mural for a design residency (and launching point of a 7+ year career at Mural). Of course I was eager to share my thoughts on the DMBA x Mural partnership.
SPEAKERS: David Chin (Mural)
HOST: California College of the Arts (CCA)
California College of the Arts' innovative MBA in Design Strategy (DMBA) program with a hybrid model where students are together in-person 25% and remote 75%. Mural is a critical platform for such collaboration, as it allows teams to collaborate remotely and is suited for the design thinking methodologies that are fundamental to the DMBA program. I became a Mural power user and evangelist as a DMBA student and soon joined Mural for a design residency (and launching point of a 7+ year career at Mural). Of course I was eager to share my thoughts on the DMBA x Mural partnership.
We discussed:
Mural as a key tool for hybrid teams
Why Mural makes sense for DMBA
Joining the Mural team
Translating DMBA to real-world innovation
Check out the interview here.
Why Mural makes sense for DMBA
Joining the Mural team
Translating DMBA to real-world innovation
Check out the interview here.
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If you'd like to learn more about a specific event or chat about anything else,
shoot me an email 👉 davidallanchin@gmail.com
shoot me an email 👉 davidallanchin@gmail.com